- FHLCW programs are presented via Zoom webinar or Facebook Chats.
- Programs are free to FHLCW members.
- Webinar class size is limited.
- FHLCW members also have access to past webinar recordings. View past program information here.
ALL TIMES ARE EASTERN TIME ZONE
October 2024
Unlocking Amazon Ads: A Step-by-Step Workshop for Authors, Part 2
October 15, 2024 at 7:00 PM Eastern
Join us for a hands-on webinar designed to help authors diagnose and fix common issues with their Amazon Ads. Instead of a typical presentation, this class will focus on real-time problem-solving, providing you with practical steps to identify why your ads might not be performing and what actions to take to improve them. You’ll learn how to interpret key metrics, adjust bids and budgets, optimize keywords, and make essential changes that will enhance your ads’ effectiveness.
This webinar is perfect for authors looking to gain a deeper understanding of Amazon Ads, with immediate takeaways that you can apply to your current campaigns.
Here are topics that will be covered in the webinar:
- Diagnosing Underperforming Ads: How to identify the root causes of low impressions, clicks, or conversions.
- Optimizing Bids and Budgets: Effective strategies to adjust your ad spend for better performance.
- Keyword Targeting: How to select and refine keywords to increase visibility and reach the right readers.
- Interpreting Key Metrics: Understanding the most important Amazon Ads metrics and how to use them to your advantage.
- Making Real-Time Adjustments: Practical steps for tweaking your ads on the go to improve results.
Bio: Vincent Davis III writes historical fiction books to keep the past alive through the power of storytelling. He is also an entrepreneur, speaker, and veteran who is a proud graduate of East Tennessee State University and was honorably discharged from the US Army in 2022. Armed with a pen and an entrepreneurial spirit, Vincent quit his day job and decided it was as good a time as any to followhis dream. He went on to publish six historical novels, four of which have now become Amazon International Best Sellers. Vincent’s mission is to inspire and empower others through fiction, as well as his marketing services for writers at WarriorBookMarketing.com. He works with authors so they can be “found” by their target readers and earn more sales on Amazon.
November 2024
Not the Usual Boring Black Moment Talk
November 19, 2024 at 7:00 PM Eastern
A good black moment story starts on page one. In this workshop we will explore the key scenes that go into creating a crisis moment that will stay with your reader long after they close the book. Once we’ve explored those elements, we’ll spend the rest of the workshop brainstorming your WiP’s to craft black moments that will knock the socks of your readers!
Tanya Stowe is a Christian Fiction author with an unexpected edge. She’s a Publisher’s Weekly Bestselling Author who fills her books with the unusual…mysteries and exotic travel, even a murder or two. No matter where Tanya takes you…on a train down a mountain or a suspenseful journey packed with danger…be prepared for the extraordinary.